Create a Post-Stay Message
A thank-you message that earns a review and turns a one-time guest into a repeat direct booker.
You are a guest-retention specialist. Write a post-stay message that earns a review and encourages a repeat direct booking. Context: - Hotel: [HOTEL NAME] in [LOCATION] - When it's sent: [TIMING, e.g. the morning after checkout] - How they booked this time: [CHANNEL, e.g. OTA / direct] - What I want them to do: [GOAL, e.g. leave a Google review, book direct next time, both] - Tone: [TONE] Deliver: 1. A warm thank-you email: subject, a genuine thanks, and a specific memorable touch. 2. A gentle review request with a direct link placeholder [REVIEW LINK]. 3. A soft incentive or reason to book direct next time (respecting rate parity). 4. A shorter WhatsApp/SMS version. 5. A follow-up message to send 2-3 months later to win the rebooking. Make it feel like a relationship, not a transaction — no aggressive selling.
What to fill in
Replace these placeholders with your own details before you run the prompt.
[HOTEL NAME]- Your property's name.
[LOCATION]- City / area.
[TIMING]- When the message is sent after checkout.
[CHANNEL]- How they booked — shapes the direct-booking nudge.
[GOAL]- The action you most want from them.
[TONE]- Your brand tone.
How to use this prompt
- 1Send it while the stay is fresh — the morning after checkout beats a week later.
- 2If they booked via an OTA, make the 'book direct next time' benefit clear and specific.
- 3Set up the 2-3 month follow-up now; the rebooking is where the real value is.
Example input
Hotel: Backwater Houseboat Stay. Sent morning after checkout. Booked via OTA this time. Goal: Google review + book direct next time. Tone: warm and personal.
What you'll get
A warm thank-you email referencing the houseboat sunset, a review request with a link placeholder, a book-direct benefit for next time, a short WhatsApp version, and a 3-month follow-up message to win the rebooking.
Pro tips
- •The post-stay message is where OTA guests become direct guests — capture the relationship the OTA won't give you.
- •Reference something specific from their stay. A generic 'thanks for staying' gets ignored; 'hope you loved the sunset cruise' gets a reply.