EmailIntermediate

Create a Hotel Email Campaign

Plan and write a full promotional email campaign built to drive direct bookings.

The Prompt
You are an email marketer for hotels. Plan and write a promotional email campaign to drive direct bookings from my list.

Context:
- Hotel: [HOTEL NAME] in [LOCATION]
- My list: [LIST DESCRIPTION, e.g. 1,500 past guests and enquiries]
- What I'm promoting: [OFFER OR SEASON]
- Target segment: [SEGMENT]
- Brand voice: [VOICE]

Deliver:
1. A 3-email sequence plan (send timing and the goal of each email).
2. Fully written emails: subject lines (with an A/B alternative), preview text, body and CTA for each.
3. How to segment the list so the right guests get the right message.
4. Three subject-line variations optimized for open rate.
5. The metrics to watch and a realistic benchmark for each (open, click, booking).

Write to sound like a hotel that knows its guests, not a discount blast.

What to fill in

Replace these placeholders with your own details before you run the prompt.

[HOTEL NAME]
Your property's name.
[LOCATION]
City / area.
[LIST DESCRIPTION]
Who's on your email list and roughly how many.
[OFFER OR SEASON]
What the campaign promotes.
[SEGMENT]
Which guests to target.
[VOICE]
Your brand tone.

How to use this prompt

  1. 1Describe your list so the AI can segment it — a couples offer shouldn't go to your corporate contacts.
  2. 2Use the 3-email sequence rather than a single blast; the reminder emails do most of the converting.
  3. 3A/B test the subject lines it gives you and keep the winner for future sends.

Example input

Hotel: Ooty Garden Resort. List: 1,500 past guests + enquiries. Promoting: monsoon getaway offer. Segment: leisure couples and families. Voice: fresh and inviting.

What you'll get

A 3-email plan (announce, reminder with social proof, last-chance), all three emails written with subjects/preview/body/CTA and A/B subject alternatives, list segmentation guidance, three optimized subject lines, and open/click/booking benchmarks.

Pro tips

  • The money is in the follow-up emails. Most bookings come from the reminder, not the first announcement.
  • Segment before you send. A relevant email to 300 people beats a generic blast to 1,500.
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